This week, the French retail chain has announced its intention to open a new store format called Multifrais, which will specialize exclusively on “fresh” products.
According to officials of the retailer, the retail outlets preparing to launch, according to its new concept, will offer to visitors a wide selection of fresh fruits and vegetables.
The first Multifrais will open in March this year, it will be very different from the traditional Auchan retail outlets and its competitors’ outlets as well.
Source: www.fruitnews.ru