The Governor of the Vologda Oblast, Oleg Kuvshinnikov, announced plans for a new food retail network to appear in the region. The retail network will boast the brand name Nastoyashiy Volgogradskiy Produkt.
The number of stores across the area is to reach as much as 200.
“In the regions of the Vologda Oblast, there are already 15 of these stores opened under the brand name Nastoyashiy Volgogradskiy Produkt. By 2018, we have agreed that there will be more than 200 stores and they will open in each municipality. This is indicative of the growing grocery patriotism of Vologda. People understand that this is a guaranteed quality, it’s the environment, it’s the lack of preservatives and dyes.
Kuvshinikov also added that 52 companies and producers received certification to supply these trade points.
“The products under the label Nastoyashiy Volgogradskiy Produkt are currently supplied to 14 different countries and to more than 30 regions in Russia. We went to almost every major federal retail chain. A federal network such as the PiR Food and large supermarket Utkonos, we entered into a direct agreement for supplies,” the governor said.
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