Organic Products Gain Popularity Remaining in a High-Price Segment

According to experts’ opinion the farm products market in Russia is still at the initial stage of the development.  The share of farm products is tiny as consumer’s demand tends to grow. Food retail chains started to cooperate with private farms only 5 years ago. Today such retail chains as Azbuka Vkusa have meat, poultry, dairy products, seasonal fruit and vegetables from private farms in their assortment. These products  are twice as expensive as their analogues from factory farms due to the high transportation and logistics expenses, but shoppers are ready to overpay for organic high-quality food items.

Source: www.retail.ru