According to a study by Russian Standard Bank, in H1 of 2020, the number of Russian online purchases has tripled compared to the same period last year.
“The first six months of this year showed that Russians easily replaced traditional shopping in stores with online shopping. An analysis of transactions with cards of all banks in the Internet acquiring network of Russian Standard Bank showed that their number, compared to the same period in 2019, increased three times, and the total turnover – 2.3 times. At the same time, the total average check for online purchases decreased by 22% and amounted to 1,673 rubles,” the bank’s representatives said.
Most often, Russians made purchases in clothing stores (the average check was 2,273 rubles) and in supermarkets (the average check was 2,267 rubles). After the quarantine restrictions were lifted, spending on online shopping began to grow again. In June, the average check increased by 8% compared to April and returned to the numbers of January 2020.