The volume of the fast-food market occupies a relatively modest part of the total public catering turnover. Despite this fact its share is constantly growing. In 2010 the fast-food market almost reached 100 bn roubles and it accounted for 12.8% of the public catering market.
As per new marketing research “Russian public catering market. The current situation and forecast”, carried out by Intesco Research Group, the share of the Moscow fast-food market in 2010 amounted to 40% of the whole Russian market, which is much higher than Moscow’s share in the total public catering turnover. The fast-food market in Moscow with dozens of new chains is very dynamic and adds 25-30% annually.
Source: www.retail.ru